PayAnywhere Learning Center

Do you want a successful business? Not one that just gets by at the end of the month, but the kind that thrives in every aspect and is a benefit to everyone involved. The following are several key factors that can turn your mediocre, surviving business into one whose overall environment overflows with heart, value, and promise.

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To get attention online, companies must aim for likes, tweets, and views. Brand value is now measured by audience and engagement, particularly on social networks. Companies must develop strategies to attract the audience to its content on social media and blogs.

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While many small businesses have their websites built by local developers or agencies, some work to do it themselves. Designers and developers are not inexpensive, and the cost is significantly higher than learning a programming language in order to build the website oneself.

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Online marketing campaigns are vital keys in the promotion and success of small businesses. Content marketing goes a long way in getting one’s business out there. In an effort to help businesses manage their online marketing campaigns, several tools have become available that will not only help you stay organized, but will also help you analyze the success of your efforts. Here are two dashboards that have proven themselves beneficial in helping businesses move forward in the marketing realm.

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Owning and managing one’s own business isn't easy. There are no set rules, no set procedures. It’s all on you, the business owner. As such, it should come to no surprise that business owners are often under a great amount of stress. Here are the two main things that business owners tend to find the most challenging.

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