Ripen eCommerce recently conducted a survey of consumers in the U.S. to determine the factors involved in the decision to purchase in-store vs online. One of the biggest factors continuing to drive offline sales, according to the study, is the ability for consumers to get a feel for the product and it's quality while shopping.
Being a small business owner can be incredibly stressful. In addition to helping run the day-to-day business operations, you often have to take on additional roles to ensure the long term success of your business. In an article on All Business Experts, writer Nellie Akalp shared four ways business owners can keep their cool during the most stressful of times.
Retail sales in July remained unchanged from June with more being spent on clothing and groceries, and less at auto dealerships and department stores. Consumer spending accounts for more than two-thirds of output in the U.S. economy. The labor market upswing has not delivered strong wages or spending growth as would be expected.
The National Federation of Independent Business (NFIB) survey in July showed the confidence of small business owners with regard to Q3. The survey followed the unexpected growth of the U.S. economy in Q2. There was a 0.7 point jump to 95.7 - the second highest reading of 2014 - in business optimism.
Starting and operating a small or medium-sized business is a costly venture. To maximize profit, you need to keep your expenses as low as possible. At the same time, you need to function properly as a business, so there is always a delicate balance.