PayAnywhere Learning Center

Search engine optimization involves anything you can do on your website to increase your business’s unpaid search results. The earlier – meaning the higher ranked on the search results page – and more frequently a site appears in the results list, the more visitors it will receive, and thus the stronger the site’s SEO.

Take a look at these ten factors that greatly affect the strength of your SEO.

Continue Reading

Regardless of the type of business you own, mobile marketing should be an essential key. The amount of digital search ad dollars spent for mobile devices was a scant 2.1% in 2010. In just three years, that amount increased to 22.1%, and it is expected to surpass 59% in another three.

Continue Reading

In 2013, 43% of marketers reported gaining a new customer due to their business blog. However, a large amount of businesses state their blogs aren’t worth the time investment. One must wonder how this can be, since business blogs have been proven to improve conversion rates, strengthen brands, and stimulate customer growth.

As it turns out, the same businesses who reported less-than-satisfactory results from their blogs are the same businesses who admitted their blog content mainly consisted of topics pertaining to their own products and services.

Continue Reading

Business owners are tasked with receiving good reviews and responding appropriately when bad reviews are posted. Bad reviews are not just upsetting to business owners. They also give brands a bad reputation and serve as a warning to potential customers. The good news is that there are ways to manage your reviews.

Continue Reading

To compete with larger companies, small businesses need to take advantage of every opportunity they can. Online marketing and increased online presence positively impact small businesses and their exposure. Blogs in particular help to increase visibility and strengthen customer relationships.

Continue Reading

Choose the plan that works for you.

Storefront

Mobile