When internet fraudsters use fake emails or websites to convince you to give them your personal information, they’re doing something known as “phishing.” Using various online scamming techniques, online crooks try to trick unwitting internet users into giving them personal, financial or account access information.
While use of mobile wallets like Apple Pay and Android Pay is increasing, it is still a fraction of overall retail sales. This has led some retailers and merchants to believe that installing the technology to accept mobile payments may be a waste of time and money that could be spent elsewhere. What these reluctant merchants need to realize, is that they could be alienating a large portion of their future customers.
Regardless of where you’re shopping or what you’re shopping for, mobile devices have revolutionized the way we shop, and as more merchants jump on the store app bandwagon, it’s going to change even more. Retail mobile apps allow merchants to provide their customers with a highly personalized and immersive in-store experience unlike anything they’ve ever seen before. Customers have come to expect this level of service, thanks to our ever-more-connected world, and they are beginning to use these apps in stores to do price comparisons, redeem coupons, earn loyalty points and even view product ratings and reviews.
At PayAnywhere we pride ourselves on providing you with the detailed analytics you need to seriously grow your business. Now, PayAnywhere Inside 5.3 makes viewing your sales and accessing those reporting features easier than ever! Choose from a bevy of options to get the insights you need to drive your sales, including: